ZAP Bike Program
These posters were created to advertise and promote a program that OSU Transportation Services hosts called ZAP Oregon State which is a biking rewards program. Each year materials are put out to grab attention and attract more traffic to the program.
In 2018 I used a modular design approach to help the eyes of passersby navigate the poster quickly and effectively.
In 2019 and 2020 I took a more photographic route and decided to focus on the ZAP Tag which makes the rewards points tracking possible.