Sample Flyer for Ava Community Energy

This flyer was made as a work sample for Ava Community Energy. The goal was to graphically advertise their services to prospecting clientele in need of refining their energy efficiency and promote more sustainable practices. I achieved this by calling out key elements such as the promotional "Save 10%", the ability of choice in "Pick Your Path", and with the tagline "Reduce Your Carbon Footprint, Get Paid". In addition to these attention grabbers, I also created and implemented on-brand iconography to convey added benefits, as well as quantifiable metrics to provide data on how the client can save money through this service. This flyer was designed with accessibility in mind, from color contrast and typography to tagging the PDF to be compatible with screen reading functionality.